How to run video marketing campaign if you are an owner of a small business Any business at some point has started with something on its way to success. We know how the giant corporations did it in their times, what kind of marketing they used and so on. But, it is different today. If […]

Why Animated Videos Don’t Work You know that videos get better attention, so you decided to invest in animated videos that explain your complex products or services, but it’s only a part of the story. You were dreaming of getting huge benefits for your business through video conversion, but the time has passed, and you […]

Animated Explainer Videos for Investors Pitching Raising money is one of the fundamental aspects of any business, and startups often create a pitch deck that consists of several slides to present their business idea and team to potential investors. Unfortunately, getting investors’ attention is not the easiest thing to do because they see tons of […]

Animated Explainer Video in COVID Times The COVID-19 pandemic has compelled businesses of all sizes to transition online to showcase their products and services. Today, digital presence is no longer an option, and if your business is not online, you’re losing customers. Business owners are increasingly relying on digital marketing to promote their businesses during […]

Animated Video vs. Real Shot Video: What’s Right for Your Business? Videos are great for explaining a product, service, or a business idea, but sometimes, it can be hard to make a choice between live-action and animation video. Can’t decide which option is right for your business? In this article, we compare animated video vs. […]

How to Choose the Right Animation Studio Looking to create an animated explainer video for your startup? It’s a great way to get your company or product on the map.  It’s also a chance to make a good first impression on potential customers and give your audience all the information they need. Animated videos allow […]

How Animated Video Works for Startups Wondering why startup explainer video should be a part of your marketing strategy? The short answer is that it is the best way to capture the attention of your target audience and tell your startup’s story. Here are some convincing statistics: 72% of consumers prefer videos over text to […]

7 Video Marketing Trends in 2021 Due to the global pandemic 2020, businesses of all sizes moved online more than ever in an effort to adapt to the “new normal”. Current trends show that video marketing is becoming one of the most important and fastest growing trends in online marketing, and it is a standout […]

Why animation is a real thrill for marketing Video marketing is one of the most versatile and effective digital marketing strategies. Its popularity extremely increases which is easy to explain: a short video is able to describe to your potential customers what your brand or product is all about under a couple of minutes. Since […]

Is LinkedIn live worth to be in your marketing strategy Let’s talk about LinkedIn. LinkedIn launched an option with a video for the first time quite a long time ago – in 2017. Since then the platform was using other types of online evolution stubbornly ignoring video. However, LinkedIn isn’t a part of some parallel […]

Instagram Live: why is it the right time to make your social video? In this day and age, Instagram Live is gradually becoming a more common mode of connecting with your audience and a significant number of people and companies utilize it in the quotidian. The famous update of the Instagram application caters you to […]

How to build a personal brand through a video? The times when having a page in one of social media was quite enough for people are beyond us. A presence online today is a measure that helps to claim yourself in a certain niche. Whether we like it or not, but potentially every user on […]

Digital Marketing World Forum (#DMWF) 2019 in Amsterdam Darvideo Animation Studio is an Explainer Video Company that creates animated explainer videos to boost business and to help brands to communicate with clients and explain complicated ideas of their services and products with ease and fun. We have more than 10 years of experience and we […]

How to build a great customer experience? One of the things that might help with enhancing positive customer experience is to build a Loyalty program. According to studies, loyal customers are more likely to purchase from the same company again and tend to share their experience with friends. A great way to do that is […]

How to handle ads on social media? Social media ads are an essential part of working digital marketing strategy. It’s one of the pillars that might fuel your project or slow it down. Here we are figuring out how to handle it properly. In this article, we want to talk about all the essential things […]

6 Smart Questions to Ask When Hiring a Video Production Company The statistics claim that 2020 internet video traffic will count 80% of all consumer traffic. The numbers are growing rapidly and video production will keep you competitive in the online world. Still have no video or don’t have a clue how to find a […]

What is the best time to post on social media Social media is always changing with the pace that is extremely hard to keep up with. Even though it is we – brands and users – who drive and push these changes, to be on the same page with every trend and innovation is not […]

Brand presence online: how to build effective visibility Try to remember the last time you were looking for something online – maybe headphones, something for your home, or clothes. You’ve probably started examining what is out there among brands. You found several of them and compared each one by looking at the reviews, quality, and […]

What is the customer’s journey? To learn who you are and why your product is worth trying, a customer should first receive some critical information about you. It is not given – your look and design can tell a lot about the brand but unlikely will lead to a purchasing decision. This is where marketers […]

What is social media listening? Social media listening is a practice of “overhearing” what people who interacted with a particular company talk about it in the social media space. It is not just listening to opinions. It includes an entire approach with an analysis of online conversations. There are many advantages the brands get thanks […]

What is the target audience and how to find it using video and animated videos? Every company is looking for the right customer. The one that would appreciate a brand and have no trouble understanding core values, mostly because they would coincide. Target audience is the specific segment of internet users – customers and followers […]

What is a brand message and how to create it? Brand messaging is an important marketing term that is easy to confuse or misunderstand due to its quite wide meaning. Brand messaging includes what and how brand represents on every appearance: social media, website, the way the brand reacts and cares about the subscribers and […]

How to make your emails +300% more efficient with video? Letters have always had a bit of coziness in it. Despite the content, it is something that addressed only to the person that opens it. The nature of it has been preserved in the feeling we get when we open our online letters. People quite […]

How Clutch.co helps such companies as Darvideo Animation Studio Our team here at Darvideo Animation Studio has been assisting clients of all sizes around the world with video production, advertising, and other videos. We’ve worked for global clients — McDonalds, Radisson Blu, Huawei Electronics, Samsung, Carlsberg, and more — but today we’re here to highlight […]

When it comes to making a marketing video, you will have two options – live or animated video. Some people think of it in terms of aesthetic and taste. It’s understandable, but hardly practical approach. The thing is that each of these mediums has themes and subjects that are easier to work with. It’s about […]

The digital world is always increasing. This fact inspires and stimulates small and big businesses to use video marketing to explain and to present their message to a targeted audience. How about this fact: did you know that video is expected to comprise 80% of web traffic by 2021? These numbers are huge and their […]

YouTube has become a fruitful field where a viewer can find any content. If you are only starting your journey with a brand channel, you will encounter an extraordinary number of possibilities, as well as obstacles and requirements. There is no advantage in doubling content you already made and placing it on YouTube. We are […]

There are plenty of misconceptions about video marketing – not to mention that it is not one right way to build it. However, many people believe that video marketing strategy can be something of a side help. When it is the other way around – brands need video marketing as a leading strategy. From 2015 […]