Why humor in your animated video can be a real sales tool As a famous philosopher Henry Bergson wrote, “Laughter had ‘a knack of baffling every effort, of slipping away and escaping only to bob up again, a pert challenge flung at philosophic speculation’. Believe it or not, but his contemplation on the subject of […]

Ten Trends in American Animation in 2021 Like in any industry, trends in animation have been known to ebb and flow. Old favorites return to popularity in shapes and forms different from what we’ve seen before. Now in 2021, after having spent almost a full year in a worldwide pandemic that forced most of us […]

How trends changed the marketing Part 2 The growing use of social media from 2005 until now brought the biggest changes not only to marketing but generally to the way we perceive information. The main marketing trends also showed up through an immense number of cat videos and the raising of the mem culture. Today […]

How trends changed the marketing Part 1 It’s been a year – quite a hard one – since a new decade of marketing has started. In the previous articles, we were pondering on marketing trends through decades and how they affected the general state of marketing. Today, while looking at the past of marketing, we’ll […]

Animated explainer videos for Logistics and Transportation Recent research reveals that the average time internet users spend on sites is only 10-25 seconds if they don’t see any compelling reason to stay longer. Text content can’t attract user attention during such a short period of time. That’s why more businesses in different niches use video […]

Technology Animated Explainer Videos Technology animated explainer videos help innovative companies showcase their new inventions and sophisticated technologies to the world. They are key to growing your customer base and increasing conversions. When you are selling or marketing complex technologies or solutions, especially disruptive in nature, it can be very challenging to explain and illustrate […]

Software Promotion Animated Explainer Videos Software topics are often complex, vague, and rather boring, and outsiders typically can’t understand them without reading lots of written text. And people are unlikely to buy something that they don’t understand. So what can you do to promote your software platform and explain to an ordinary user how it […]

Animated Explainer Videos for Sales and Marketing Today, consumers have plenty of similar options when it comes to choosing products that will satisfy their needs, so the competition on the market is very high, and making an online sale takes work. Oftentimes, customers don’t know exactly what they want and prefer to explore lots of […]

Animated Explainer Videos for Finance and Insurance Modern finance and insurance industries are highly competitive areas that require robust digital marketing strategies to increase reach, gain more customers and increase their loyalty, and stand out from their competitors. That’s where animated explainer videos can help. Finance animated video can be a perfect solution that can […]

Animated Explainer Videos for E-commerce Selling products online is rather challenging for e-commerce business because customers can’t physically interact with items and it’s not easy to communicate the products’ true value using plain test descriptions and images. That’s why e-commerce explainer video is becoming increasingly popular among e-commerce brands. E-commerce businesses add animated explainer videos […]

Animated Explainer Videos for Marketing Looking for fresh ways to tell your company’s story? Consider online marketing animation that will help you convey your brand’s message in a cost-effective and visually appealing way. Today’s consumers can’t imagine their lives without watching videos, so all businesses, small and large, should create different types of videos to […]

Animated Explainer Videos for Pharmaceutical Companies When it comes to video marketing, the idea of using animated health videos is not new. Today, video animation has become a popular medium for communications in healthcare and pharmacy. Eye-catching animations make a powerful and lasting impact on viewers and have the ability to inform and influence a […]

How to make your marketing video more engaging with animation Why video is an essential part of communication with the audience When it comes to marketing, especially to making marketing videos, there is no approach that would be universal. The marketing itself changes within minutes. What about types of video? In our visual age, when […]

What Is 3D Animation? A Short Guide Today, video content is more important than ever for any business’s content marketing, advertising, and communications and many companies include 3D videos in their marketing mix. Read the article to learn more about 3D animation to get a better idea of what it is capable of and how […]

The best animations styles for marketing videos Have you ever wondered, what exactly makes a great animation video? Is it an idea behind the whole project? Maybe it’s the colors? Actually, both the idea and the colors are important, but critical is the style that unifies them. Certain types of videos appeal to some marketing […]

Essential social media marketing statistics in the pandemic times Social media always was extremely important for brands, businesses, and the market in general. During the unexpectedly isolated times, brands had to learn how to survive without face-to-face interactions with the audience and how to make people interested in your work in spite of anxious, even […]

How TikTok influences marketing A couple of years ago in Beijing, today’s social media giant was launched by ByteDance company and it quickly blew up the social network. TikTok stands up for its short mobile videos maximum of 60 seconds. For example, in October 2018 this app was the most downloaded in the Apple Store […]

What big brands have you worked with? We are often being asked, “What big brands have you worked with?” Revealing the top list of top brands we have worked with and what we have done for every of the listed companies. Adidas We have created this video to engage young people to get jobs at […]

Animated Explainer Videos for Mobile Apps Are you planning to launch a mobile app and looking for effective ways to promote it? Creating an engaging mobile app video is a smart way to increase brand awareness, make potential users interested, and convince them to download your new app and use it. According to surveys, the […]

How to run video marketing campaign if you are an owner of a small business Any business at some point has started with something on its way to success. We know how the giant corporations did it in their times, what kind of marketing they used and so on. But, it is different today. If […]

White Label Animation – How It Works? Do you own a digital marketing agency and have clients who want to include animated videos into their marketing strategy, but you don’t have equipment or time to create engaging explainer videos in-house? Then you can hire a white label animation video production company. Read the article to […]

Why Animated Videos Don’t Work You know that videos get better attention, so you decided to invest in animated videos that explain your complex products or services, but it’s only a part of the story. You were dreaming of getting huge benefits for your business through video conversion, but the time has passed, and you […]

Animated Explainer Videos for Investors Pitching Raising money is one of the fundamental aspects of any business, and startups often create a pitch deck that consists of several slides to present their business idea and team to potential investors. Unfortunately, getting investors’ attention is not the easiest thing to do because they see tons of […]

Animated Explainer Video in COVID Times The COVID-19 pandemic has compelled businesses of all sizes to transition online to showcase their products and services. Today, digital presence is no longer an option, and if your business is not online, you’re losing customers. Business owners are increasingly relying on digital marketing to promote their businesses during […]

How Animated Video Works for Startups Wondering why startup explainer video should be a part of your marketing strategy? The short answer is that it is the best way to capture the attention of your target audience and tell your startup’s story. Here are some convincing statistics: 72% of consumers prefer videos over text to […]

Why animation is a real thrill for marketing Video marketing is one of the most versatile and effective digital marketing strategies. Its popularity extremely increases which is easy to explain: a short video is able to describe to your potential customers what your brand or product is all about under a couple of minutes. Since […]

Is LinkedIn live worth to be in your marketing strategy Let’s talk about LinkedIn. LinkedIn launched an option with a video for the first time quite a long time ago – in 2017. Since then the platform was using other types of online evolution stubbornly ignoring video. However, LinkedIn isn’t a part of some parallel […]

Social media trends 2020 and how they are going to affect marketing Marketing trends have changed during this year and continue to acquire new shapes in the year that is coming. Each month we see that something is reclaiming itself in a different form. The fastest to change are trends in social media. Social media […]

10 most effective ways to make SEO Optimization of your animated video SEO for a video: Why do creators fail their videos?   Before starting Search Engine Optimization for a YouTube, Vimeo or Facebook video starts at the very beginning of a video creation process. It starts with choosing a topic, style, and format. It […]

When it comes to making a marketing video, you will have two options – live or animated video. Some people think of it in terms of aesthetic and taste. It’s understandable, but hardly practical approach. The thing is that each of these mediums has themes and subjects that are easier to work with. It’s about […]

Video marketing tends to change quite often these days. Lots of these changes are taking place unexpectedly, making brands to keep up with them. In regards to this, we should say that when something is altering its look in the marketing, it certainly makes viewers’ experience more vivid. As video increases in popularity along with […]