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How to Make a Successful Animated Video for Your IT Product

Reading time 10 min

How to Make a Successful Animated Video for Your IT Product Looking to create an animated infographic video for your IT company but are not completely sure whether it is worth your effort, time, and money? Marketing in the IT industry is not easy. Not many people can boast of being tech-savvy enough to understand […]

Most Unusual Explainer Videos of All Times: How to Create One?

Reading time 10 min

Most Unusual Explainer Videos of All Times: How to Create One? Explainer videos are an excellent way to present your brand’s content to your target audience and effectively show big ideas. They are short videos about 30-90 seconds in length that address a specific problem, describe the idea of a product or service, or highlight […]

Why is animation the best way to spotlight socially hot topics?

Reading time 10 min

Why Is Animation the Best Way to Spotlight Socially Hot Topics? Wondering why animation is used to draw the audience’s attention to hot social topics? Today, people prefer content that is both informative and entertaining. But with sensitive topics that fall within our fundamental “physiological” or “safety” needs in Maslow’s Hierarchy of Needs, the concept […]

Why humor in your animated video can be a real sales tool

Reading time 10 min

Why humor in your animated video can be a real sales tool As a famous philosopher Henry Bergson wrote, “Laughter had ‘a knack of baffling every effort, of slipping away and escaping only to bob up again, a pert challenge flung at philosophic speculation’. Believe it or not, but his contemplation on the subject of […]

How to boost your online shop with an animated video?

Reading time 15 min

How to boost your online shop with an animated video? As technology has evolved, our lives have become dependent on it completely. The various aspects of our day-to-day life like our education system, entertainment, vehicles, businesses, etc. are reliant on technology. The pandemic only added to this, as everything was deliberately switched from in-person contact […]

Ten Trends in American Animation in 2021

Reading time 15 min

Ten Trends in American Animation in 2021 Like in any industry, trends in animation have been known to ebb and flow. Old favorites return to popularity in shapes and forms different from what we’ve seen before. Now in 2021, after having spent almost a full year in a worldwide pandemic that forced most of us […]

Love, death & robots as a variety of animation styles

Reading time 15 min

Love, death & robots as a variety of animation styles It’s been a while since diverse art forms moved into advertising and marketing. It actually was always the case: the boundaries between art embodied in culture began to blur as it slowly overlapped with brands that wanted to showcase their products and services. Today, when […]

How trends changed the marketing, part 2

Reading time 15 min

How trends changed the marketing Part 2 The growing use of social media from 2005 until now brought the biggest changes not only to marketing but generally to the way we perceive information. The main marketing trends also showed up through an immense number of cat videos and the raising of the mem culture. Today […]

Animated video practices for NGOs in pandemic times

Reading time 10 min

Animated video practices for NGOs in pandemic times When it comes to inspiring people or joining forces to solve any problem, non-profitable organizations and NGOs can be very influential. Let’s have an overview of some animated video practices, which help them to communicate with the audience effectively. Moreover, we will tell you why animated educational […]

Animated explainer videos for Logistics and Transportation

Reading time 10 min

Animated explainer videos for Logistics and Transportation Recent research reveals that the average time internet users spend on sites is only 10-25 seconds if they don’t see any compelling reason to stay longer. Text content can’t attract user attention during such a short period of time. That’s why more businesses in different niches use video […]

Animated Videos for Kids

Reading time 10 min

Animated Videos for Kids Everyone likes to watch animated movies as they challenge their imagination and tell fascinating, magic stories. And while many people regard animated movies as a form of entertainment for children, adults can enjoy them too, and the best animated kids content can be fun for the whole family that can also […]

Technology Animated Explainer Videos

Reading time 10 min

Technology Animated Explainer Videos Technology animated explainer videos help innovative companies showcase their new inventions and sophisticated technologies to the world. They are key to growing your customer base and increasing conversions. When you are selling or marketing complex technologies or solutions, especially disruptive in nature, it can be very challenging to explain and illustrate […]

Music Animated Videos and Lyric Videos

Reading time 10 min

Music Animated Videos and Lyric Videos Everyone likes music, and all people love cartoons, so it was a great idea to combine the two and create fascinating music videos that are based on 2D and 3D animations. Animation is a versatile format that is limited only by the creator’s imagination. It can be used to […]

Software Promotion Animated Explainer Videos

Reading time 10 min

Software Promotion Animated Explainer Videos Software topics are often complex, vague, and rather boring, and outsiders typically can’t understand them without reading lots of written text. And people are unlikely to buy something that they don’t understand. So what can you do to promote your software platform and explain to an ordinary user how it […]

Animated explainer videos for Sales and Marketing

Reading time 10 min

Animated Explainer Videos for Sales and Marketing Today, consumers have plenty of similar options when it comes to choosing products that will satisfy their needs, so the competition on the market is very high, and making an online sale takes work. Oftentimes, customers don’t know exactly what they want and prefer to explore lots of […]

Animated explainer videos for Finance and Insurance

Reading time 15 min

Animated Explainer Videos for Finance and Insurance Modern finance and insurance industries are highly competitive areas that require robust digital marketing strategies to increase reach, gain more customers and increase their loyalty, and stand out from their competitors. That’s where animated explainer videos can help. Finance animated video can be a perfect solution that can […]

How video trends changed the marketing through the decades. Part 1

Reading time 5 min

How video trends changed the marketing through the decades Part 1 Decades come and go taking with them biggest trends that happened during the time. Especially interesting to observe with a close gaze how everything changed in the video marketing, and how a marketer’s toolkit changed — expanded over such a period. Not only has […]

Animated explainer videos for E-commerce

Reading time 10 min

Animated Explainer Videos for E-commerce Selling products online is rather challenging for e-commerce business because customers can’t physically interact with items and it’s not easy to communicate the products’ true value using plain test descriptions and images. That’s why e-commerce explainer video is becoming increasingly popular among e-commerce brands. E-commerce businesses add animated explainer videos […]

How to make your marketing video more engaging with animation

Reading time 10 min

How to make your marketing video more engaging with animation Why video is an essential part of communication with the audience When it comes to marketing, especially to making marketing videos, there is no approach that would be universal. The marketing itself changes within minutes. What about types of video? In our visual age, when […]

The best animations styles for marketing videos

Reading time 15 min

The best animations styles for marketing videos Have you ever wondered, what exactly makes a great animation video? Is it an idea behind the whole project? Maybe it’s the colors? Actually, both the idea and the colors are important, but critical is the style that unifies them. Certain types of videos appeal to some marketing […]

Onboarding videos for companies in a new digital reality

Reading time 10 min

Onboarding videos for companies in a new digital reality Usually, when it comes to a new video for the business it ends up with the idea that: “This video will increase the selling process and turn viewers into customers”. For sure it is important. However, as useful as creating an ads video about your company […]

Video as MVP

Reading time 5 min

Video as MVP Indeed, there are many ways to step up into the business, receive funding from investors and start your great company. However, before you get the investors involved, you have to make sure they would be interested in your product at all. How to make them? Anybody who is launching the project for […]

12 best practices for killingly successful TikTok video ads

Reading time 10 min

12 best practices for killingly successful TikTok video ads When it comes to TikTok there are only two types of people: those who still ignore this social network and others, who wisely use it to improve their personal brand or business. It’s high time for you to get informed about the inner Tik Tok world […]

Animated Explainer Videos for Mobile Apps

Reading time 5 min

Animated Explainer Videos for Mobile Apps Are you planning to launch a mobile app and looking for effective ways to promote it? Creating an engaging mobile app video is a smart way to increase brand awareness, make potential users interested, and convince them to download your new app and use it. According to surveys, the […]

How to run video marketing campaign if you are an owner of a small business

Reading time 10 min

How to run video marketing campaign if you are an owner of a small business Any business at some point has started with something on its way to success. We know how the giant corporations did it in their times, what kind of marketing they used and so on. But, it is different today. If […]

White Label Animation – How It Works?

Reading time 5 min

White Label Animation – How It Works? Do you own a digital marketing agency and have clients who want to include animated videos into their marketing strategy, but you don’t have equipment or time to create engaging explainer videos in-house? Then you can hire a white label animation video production company. Read the article to […]

Why Animated Videos Don’t Work

Reading time 5 min

Why Animated Videos Don’t Work You know that videos get better attention, so you decided to invest in animated videos that explain your complex products or services, but it’s only a part of the story. You were dreaming of getting huge benefits for your business through video conversion, but the time has passed, and you […]

Animated Explainer Videos for Investors Pitching

Reading time 10 min

Animated Explainer Videos for Investors Pitching Raising money is one of the fundamental aspects of any business, and startups often create a pitch deck that consists of several slides to present their business idea and team to potential investors. Unfortunately, getting investors’ attention is not the easiest thing to do because they see tons of […]

Animated Explainer Video in COVID Times

Reading time 5 min

Animated Explainer Video in COVID Times The COVID-19 pandemic has compelled businesses of all sizes to transition online to showcase their products and services. Today, digital presence is no longer an option, and if your business is not online, you’re losing customers. Business owners are increasingly relying on digital marketing to promote their businesses during […]

Animated Video vs. Real Shot Video: What’s Right for Your Business?

Reading time 10 min

Animated Video vs. Real Shot Video: What’s Right for Your Business? Videos are great for explaining a product, service, or a business idea, but sometimes, it can be hard to make a choice between live-action and animation video. Can’t decide which option is right for your business? In this article, we compare animated video vs. […]

2D animation vs 3D animation

Reading time 10 min

2D animation vs 3D animation What are the first thoughts that appear in your mind when you hear Animation? We tend to perceive the term “animation” as a method through which are creating cartoons like Walt Disney, Pixar, etc, isn’t it? Although, for real 2D animation mostly is used for the creation of cartoons, but […]

Video as a marketing tool in 2020. Trends, Facts, and Statistics.

Reading time 9 min

Video as a marketing tool in 2020. Trends, Facts, and Statistics What were you doing during the lockdown? Did you watch videos? How many video contents have you consumed during the lockdown? Did you feel any lack of ideas for new and exciting content? Unexpected and long-term lockdown that happened in 2020 has shown the real […]

Top 10 animation studios 2020

Reading time 10 min

Top 10 animation studios 2020 It is known that animation is a way through which figures are manipulated to come out as moving images.  Consequently, an animation studio is a sanctuary where passes the process of producing animated media. In order to launch a great product that will be able to catch people’s attention it […]

Why animation is a real thrill for marketing

Reading time 15 min

Why animation is a real thrill for marketing Video marketing is one of the most versatile and effective digital marketing strategies. Its popularity extremely increases which is easy to explain: a short video is able to describe to your potential customers what your brand or product is all about under a couple of minutes. Since […]

Instagram Live: why is it the right time to make your social video?

Reading time 15 min

Instagram Live: why is it the right time to make your social video? In this day and age, Instagram Live is gradually becoming a more common mode of connecting with your audience and a significant number of people and companies utilize it in the quotidian. The famous update of the Instagram application caters you to […]

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