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Сharacter Animation

Сharacter Animation

Сharacter Animation is the most significant part of every animated video, regardless of the length of the video or style of the animation. The word “character” has long been associated with cartoon production and video game development, and it has now stepped into the world of marketing as well. Today, creating a character means to build an essential part of the narrative. An animated character can provide the idea of the video in the way he or she looks, sounds, and acts. Nowadays, Сharacter Animation is what increases brand recognition, awareness, and creates a corporate style.

WHY Сharacter Animation WORK

Brands often use animated characters in order to emphasize the positive tone of the company about the corporate culture or the message they are looking to convey to the public. The cuteness naturally inherent to cartoon characters lends an air of friendliness towards the customer. This could extend the time the potential client spends on your website. You can also use your character in a variety of marketing videos:

  •   • Animated advertisement
  •   • Explainer
  •   • Branding and promotional products
  •   • Commercials and product videos

Multiple Animated Product Videos for Financial Companies

“We needed a way to cost effectively explain the value proposition of a new company and its products in the financial services sector. We had limited time and budgets, and we need a company that could produce a great finished product that looked like a million dollars but cost a few thousand dollars.
Create a series of videos for two sister companies that could go on the website and be distributed via social media and through traditional sales channels.”

Bruce Law
Founder & President, Sprout Marketing

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Examples of Сharacter Animation

How much does an Сharacter Animation cost?

There is quite a big difference between the two types of animated characters – 2D and 3D. Add to this all the stages of building an animated character – concept, size, character’s personality and traits, audio, special effects, and a lot more. The cost starts at $3,000.

How long does a Сharacter Animation take to make?

On average,it can take three weeks (or slightly longer) to create your animated character. The timing depends mainly on the character’s complexity and animation style; sometimes a simple graphic image is enough, while other times it requires completely different means to create the full-motion 3D model.

3 Reasons To Work With Us

Our CEO, Eric, explains why you should choose Explainify

We focus on your objectives

Every video has to deliver on your business objectives. From day one they are at the forefront of the project and we make sure to deliver.

Research & Insights

We research your project to develop the right message that explains what you do and get people to care.

Our Battle-tested process

It doesn’t create a lot more work for you.

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