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IT&Software

Marketing

2022

Modular Content Explainer Video

Contents

1 min read

About: This video introduces Brightspot Modular Content, that makes easy and efficient to customize a CTA, translate a paragraph into a different language, change out an image.


Video details & Credits:

  • Duration: 65 seconds;
  • Format: 2d graphics with character animation;
  • Type: Animated Explainer Video;
  • Client: Brightspot (USA);
  • Production: Darvideo Animation Studio | darvideo.tv;
  • Timing: 12 weeks; SFX: GSVP.

Story: Today, the ability to deliver segmented and personalized content is more important than ever. Organizations need to tell their stories with messages that have been tailored to customers based on where they are in the content journey, including their location and their device. But creating personalized content for different audiences can be time-consuming or lead to bottlenecks.

Enter Brightspot. From the very beginning, Brightspot has been designed for the creation of personalized content. Every asset in the CMS can be assembled and reassembled with the flexibility and simplicity of building blocks to create tailored messages for your customers. With Brightspot, it’s easy and efficient to customize a CTA, translate a paragraph into a different language, change out an image, and more. Brightspot streamlines your content creation process so that you can reach the right audience with the right message at the right time across your content ecosystem.

See how Brightspot can transform your business with personalized content!

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